Welcome
Transforming Your Business Breadcrumb Solutions
Boost your car sales without increasing your cost. A comprehensive action plan to optimize every opportunity.
About The Breadcrumb System
Our Mission
At The Breadcrumb System, we are committed to providing the highest quality products and services to our customers. Our mission is to help businesses of all sizes succeed by providing them with the tools and support they need to thrive in today's competitive market.
Transform Your Business with Breadcrumb Solutions
The Starting Point and Finish Line
The Starting Point and Finish Line
The Starting Point and Finish Line
Where does your traffic management start? Most dealerships begin by establishing a marketing budget and a strategic plan to effectively generate opportunities, such as internet and phone leads. The primary goal for most marketing strategies, is to drive customers to the dealership, where the onsite staff can then convert those visits to transactions.
Where is the Finish Line for ROI?
The Starting Point and Finish Line
The Starting Point and Finish Line
The Breadcrumb setup features strategies and structures designed to effectively guide customer behavior towards your dealership, all without requiring changes in store-level operations.
Internal Marketing Strategies
The Starting Point and Finish Line
Lead Source Management and Vendor Accountability
If marketing spend is the starting point and ultimate goal is a store visit, then all the steps in between to maximize ROI are encompassed by internal marketing strategies.
Leads/Engagement/Appointment set/Appointment Shown/Visits
The Breadcrumb system leverages data points across these strategies to pinpoint opportunities for enhanced efficiency and results.
Lead Source Management and Vendor Accountability
Lead Source Management and Vendor Accountability
Lead Source Management and Vendor Accountability
Breadcrumb Solutions aims to establish a lead management and a lead generation framework that boosts car sales while reducing marketing costs. Breadcrumb Solutions delivers comprehensive reporting that offers clear insights into the value of all lead providers, including cost per lead, cost per sale, and the number of follow up attempts required for each lead source.
Opportunity Forecasting
Lead Source Management and Vendor Accountability
Generating Opportunities
Everything starts with opportunities
The Breadcrumb Solutions game plan begins with opportunity forecasting, which highlights where to concentrate efforts for maximum impact on results. The Breadcrumb Opportunity Forecast has demonstrated a 95% accuracy rate in predicting sales outcomes over 20 stores, encompassing a variety of brands and locations.
Generating Opportunities
Lead Source Management and Vendor Accountability
Generating Opportunities
We leverage your existing customer database and tools to replenish your lead funnel with new opportunities.
Campaign Example Results:
Customers marketed to = 26,715
Leads generated = 133
SOLD = 26